online reviews and SEO

The power of online reviews on your SEO

Keeping up with Google’s changes on its algorithm is not an easy task. Continuous changes are applied on the way the search engine analyzes the content and ranks the different sites. The good news is that we find a tendency during the last updates where online reviews and user-generated content are […]

millennials

Marketing for Millennials

Marketing for Millennials is proving to be a tough task for today’s companies. Not influenced by push advertising, they like to inform themselves before taking any purchase decisions. But, who are the Millennials? They are the generation who was born between 1977 and 2000. Also known as the Generation Y, […]